Alphabet’s Google rolls out Gemini Omni video generation and personal avatars in Google Vids

Google is updating Google Vids with two new AI features aimed at making video creation faster and more personalized. In a new post, Google says Google Vids users will be able to generate and edit videos using everyday language prompts through Gemini Omni, and they will also be able to create a custom digital avatar that can “star” in videos by delivering messages based on a selfie and a voice recording.

The company positions the changes as a reduction in the manual steps that often slow video production. With Gemini Omni in Google Vids, users can start from a natural-language text prompt and optionally add image references such as a photo or rough sketch to guide what the generated video should look like. Google says Omni “mixes your inputs” to produce a result intended to match the user’s vision.

Google says the editing workflow has been designed for iterative refinement. Instead of requiring a fresh generation from scratch, users can request changes in the same plain-language style, including step-by-step edits. The company’s examples include swapping backgrounds, fixing lighting, or adding effects whether the starting point was a clip generated with Omni or a video shot on a phone.

The update also introduces what Google calls personal avatars. The feature is designed for users who want to send quick updates or personalized shout-outs without needing to record on camera each time. Google says users upload a selfie and a short voice recording, then type what they want the avatar to say. After that setup, the avatar delivers the message based on the provided inputs.

Because synthetic media can be misused, Google says it is building in a content transparency mechanism. Google Vids will add an invisible SynthID digital watermark to every generated clip created with the AI tools. Google describes SynthID as a way for people to verify that a video was generated with AI, supporting responsible sharing of AI-made content.

Google’s announcement ties the rollout to continued momentum in video generation across its products. The company says that in the past year, users have created “millions of videos” in Google Vids. It also points to an earlier update in February, when Google said it rolled out Veo 3.1 to all users to help people generate videos within Vids.

In practical terms, the combination of Omni-style prompt-to-video creation and chat-like editing is intended to shorten the path from idea to usable clip. Instead of switching between separate tools for generation and post-production, Google Vids keeps those steps inside one workflow, using text and image inputs for the initial draft and natural-language requests for refinements.

For personal avatars, Google’s approach shifts the investment of time toward upfront setup, then reduces friction for future messages. Still, Google notes that access depends on eligibility, asking users to check whether they can use the new tools before experimenting with their next project.

What remains unclear from Google’s post is how broadly these capabilities will roll out in practice, what limitations may apply across account types, regions, or content categories, and how Google intends users and organizations to govern avatar creation in professional settings. The company also does not specify whether particular industries face additional restrictions beyond the watermarking and eligibility checks.

Next, users and businesses are likely to test how well Gemini Omni’s step-by-step edits match complex creative direction, and how quickly personal avatars can be used to produce repeated messages. Google’s inclusion of an invisible SynthID watermark suggests the company expects AI-generated content to become more common, and that audiences will need a reliable way to recognize when clips are machine-generated.