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Amazon details August Prime Video slate, bringing back ‘Reacher’ and expanding live sports
The Apex Times

THE APEX TIMES

Business/The Apex Times/Jul 31, 9:16 AM EDT

Amazon details August Prime Video slate, bringing back ‘Reacher’ and expanding live sports

Prime Video’s August programming push includes Season 4 of the hit crime drama “Reacher,” a mix of new series and films, and a schedule-heavy lineup of live women’s sports and MLB games.

Amazon has outlined what subscribers can expect on Prime Video in August, with a focus on streaming premieres plus a packed calendar of live sports.

The biggest scripted draw is “Reacher,” which returns with Season 4 on August 12. Amazon’s announcement also previews other new series and films for the month, including “Sterling Point.”

On the library side, Prime Video says it will add “Pulp Fiction” and four “Robocop” movies to the platform during August, positioning the month’s lineup as a blend of franchise titles and mainstream classics.

Live sports coverage is a central part of the release. Amazon lists multiple WNBA and related women’s league matchups throughout August, including Las Vegas Aces games against Indiana Fever and Los Angeles Sparks, along with several Sparks, Dream, Liberty, Mystics, and Sun fixtures.

Amazon’s schedule also includes MLB action on Prime Video, starting with the St. Louis Cardinals at the New York Yankees on August 5 at 7:05 p.m. ET. Additional Yankees games listed for the month include home dates against the Baltimore Orioles on August 19 and August 20 (6:35 p.m. ET each) and a road trip against the Houston Astros on August 26 at 7:05 p.m. ET.

The announcement extends beyond basketball and baseball. It lists NWSL games for Gotham FC against San Diego Wave, Kansas City Current, and Portland Thorns, including Gotham FC vs. San Diego Wave on August 7 at 8 p.m. ET, Gotham FC vs. Kansas City Current on August 14 at 8 p.m. ET, and Gotham FC vs. Portland Thorns on August 28 at 8 p.m. ET.

Amazon also includes a boxing of sorts between WNBA teams and NWSL matchups in the Prime Video schedule, with a separate listed women’s sports boxing contest pairing Stella Hemetsberger against Natalia Diachkova on August 14 at 9 p.m. ET.

While the release highlights several high-profile additions, Amazon’s announcement leaves out details that viewers and industry watchers typically look for, such as whether new episodes will drop all at once or weekly, which exact episodes are included in “Reacher” Season 4’s initial availability, and what specific rights terms apply to the listed games.

Still, the concentration of live events and widely recognizable titles indicates a strategy of using sports and major franchises to keep engagement high between scripted premieres, especially as competition among streaming services increasingly hinges on event viewing.

For subscribers and analysts, the next step is how these August releases perform: whether “Reacher” Season 4 sustains momentum and whether the breadth of women’s leagues and MLB windows drives retention for Prime Video through late summer.

Why It Matters

  • Live sports and next-season scripted series can increase Prime Video’s value proposition beyond on-demand viewing.
  • The breadth of women’s league coverage suggests Amazon is investing in event content that may be less price-sensitive than traditional entertainment.
  • Adding mainstream franchise titles alongside premieres can help reduce subscriber churn during periods without major new originals.
  • The success of “Reacher” Season 4 may matter disproportionately because it is positioned as the month’s lead scripted return.

Sources

Key Facts

  • Amazon’s Prime Video August announcement says “Reacher” returns with Season 4 on August 12.
  • The lineup also includes “Sterling Point,” plus “Pulp Fiction” and four “Robocop” movies.
  • Prime Video’s live schedule includes WNBA games such as Las Vegas Aces at Indiana Fever on August 6 (7 p.m. ET).
  • The WNBA schedule lists multiple matchups through late August, including New York Liberty games and Las Vegas Aces vs. Washington Mystics.
  • Prime Video’s live schedule includes MLB games, including St. Louis Cardinals at New York Yankees on August 5 (7:05 p.m. ET) and New York Yankees vs. Baltimore Orioles on August 19 and August 20 (6:35 p.m. ET each).
  • The live slate also includes NWSL matches such as Gotham FC vs. San Diego Wave on August 7 (8 p.m. ET).

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Amazon shares among AI-infrastructure selloff targets as mega-cap tech resets

A broad pullback in AI infrastructure-linked equities has hit even companies whose financial results and demand indicators were described as holding up, according to a market-focused report. Amazon was cited alongside other large technology names as investors reassess near-term spending and competitive momentum.

Amazon shares among AI-infrastructure selloff targets as mega-cap tech resets
The Apex Times
Amazon details August Prime Video slate, bringing back ‘Reacher’ and expanding live sports | The Apex Times