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Broadway grosses rise after Tony wins and nominations, with ‘The Book of Mormon’ reaching $1.5 million
The Apex Times

THE APEX TIMES

Culture/The Apex Times/Jun 16, 8:41 PM EDT

Broadway grosses rise after Tony wins and nominations, with ‘The Book of Mormon’ reaching $1.5 million

A new industry report says ‘The Book of Mormon’ posted $1.5 million at the box office, while “Schmigadoon” and “Ragtime” benefited from Tony attention. “Giant” also reported a $300,000 jump after John Lithgow’s Tony.

2 min readEditor-approved Apex article

Broadway’s box office improved in the latest reporting period, according to a June 16 report by The Hollywood Reporter, which tied several gains to the recent wave of Tony Awards recognition. The data highlighted “The Book of Mormon” hitting $1.5 million in grosses, while “Schmigadoon” and “Ragtime” saw momentum from Tony-related attention.

The report described “The Book of Mormon” as reaching $1.5 million at the box office, making it one of the week’s standout performers. The “Book of Mormon” production is in its long run and continues to draw large audiences, and the report framed the $1.5 million figure as part of a broader pattern of post-Tony interest translating into ticket sales.

“Schmigadoon” was listed among the shows benefitting from the Tony boost, the report noting increased visibility and demand following the award cycle. In addition to “Schmigadoon,” “Ragtime” was also identified as having received a lift associated with Tony attention, according to the same industry tracking.

Separately, “Giant” was described as posting a $300,000 gross increase after John Lithgow’s Tony win. The report said that the production is nearing the end of its run, and that the Lithgow-driven Tony impact coincided with the show’s final stretch at its Broadway venue.

The Broadway box office outcomes come as theaters and production teams continue to manage the costs of running large-scale musical and dramatic productions, including fixed weekly theater expenses and ongoing marketing needs. Theater industry reports often treat the weeks after the Tonys as a high-sensitivity period, when recognition can affect last-minute audience decisions and group sales.

Looking ahead, the reported results set the stage for how quickly the Tony-driven demand translates into continuing grosses after the immediate awards cycle, and whether the final weeks of long-running shows and those approaching closure maintain the post-award levels described in this report. For productions still in their runs, theater schedules mean that these swings can materially affect week-to-week performance and employment across front-of-house and production staff.

Why It Matters

  • Tony recognition can produce near-term changes in ticket demand that affect weekly Broadway grosses and, by extension, the financial health of productions that have substantial fixed weekly costs.
  • For shows approaching closure, end-of-run momentum can influence how the final weeks land commercially for producers, venues, and theater employees tied to each production’s schedule.
  • The reported figures underline how awards cycles can shift consumer behavior quickly on Broadway, creating measurable differences from week to week in audience attendance and sales.

Sources

Key Facts

  • The Hollywood Reporter reported that “The Book of Mormon” reached $1.5 million at the Broadway box office in the latest reporting period.
  • The report said “Schmigadoon” saw results improve in connection with Tony attention.
  • The report said “Ragtime” also saw a boost tied to the Tony cycle.
  • The report stated that “Giant” posted a $300,000 gross jump after John Lithgow won a Tony.
  • The report said “Giant” is nearing the end of its run.