
THE APEX TIMES
The Texans announced a multi-year partnership with MWS that will give fans chances to bid on game-worn and game-used Texans items, with added digital and in-stadium promotion.
Houston Texans fans will soon have another way to acquire Texans game-worn and game-used memorabilia, after the team announced a multi-year partnership with MWS. The partnership is designed around fan bidding for items such as game-worn jerseys and game-used footballs, along with other game-used Texans equipment.
According to the Texans, MWS will be an official partner of the team. The agreement also includes digital integrations and advertising and within the Houston Texans mobile app.
The Texans said MWS will be featured across social media content and giveaways, and will also appear through in-stadium elements during games.
The team described MWS as a platform focused on authentic game-worn and signed jerseys, with memorabilia sourced directly from partner clubs. The announcement also noted MWS offers auctions across a range of sports beyond football.
For Texans fans, the practical upshot is an added channel to bid on on-field items from past games, tied directly to the Texans brand across online, app, and in-stadium touchpoints.
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