Paramount+ Originals boss Jane Wiseman marks one-year milestone, says strategy centers on female dramas, genre and major creator partnerships

Jane Wiseman marked her one-year anniversary as EVP and Head of Originals for Paramount+ on Aug. 13 and used the milestone to lay out what the company says is the streamer’s near-term programming strategy. In coverage published Aug. 17, Deadline reported that Wiseman’s comments tied her first year in the role to a specific production start for the service, as well as to broader choices about what kinds of series Paramount+ is prioritizing for its library of scripted originals.

Deadline reported that Aug. 13 also coincided with the start of production on Discretion, a new original project starring Nicole Kidman and Elle Fanning. The report described Discretion as the first large acquisition under Paramount+’s “new regime,” led by Cindy Holland, the Chair of Direct to Consumer for Paramount Global. In the same framing, Wiseman’s programming strategy for Paramount+ Originals was presented as aligning with that leadership shift and the service’s emphasis on a mix of high-profile creator-driven titles.

Wiseman’s remarks, according to Deadline, addressed how Paramount+ Originals is aiming to balance audience demand with production realities as it builds its streaming slate. The report said she highlighted “female dramas” as a key area of focus, positioning women-led or women-centered storytelling as a core element of the service’s development priorities rather than a side category within the broader originals slate.

The interview also pointed to genre as another organizing principle for the Paramount+ slate. Deadline reported that Wiseman discussed genre-driven approaches alongside character-led dramas, framing the originals effort as intended to broaden appeal across different viewing tastes. The report did not describe detailed genre subdivisions in the portion summarized, but it characterized the strategy as explicitly incorporating genre as part of the programming architecture.

Wiseman also cited major creator relationships as part of the plan. Deadline’s coverage specifically referenced Taylor Sheridan and Tyler Perry as examples of the kinds of established creative partners Paramount+ intends to work with as it develops and produces new series. The report’s emphasis on those names reflects an approach that leans on recognizable creative brands and production track records for original content.

Beyond the creative emphasis, the timing matters for Paramount+’s operational planning. With production on Discretion beginning on the same date as Wiseman’s one-year milestone, the report presented a clear link between leadership-level programming decisions and on-the-ground production schedules. Holland’s role in leading the direct-to-consumer organization was also positioned as central to how Paramount+ Originals is being shaped under the current structure, including how early major buys are selected and announced.

For viewers and industry observers, Wiseman’s comments add context to what Paramount+ is betting on as it continues expanding its scripted slate. With female dramas, genre, and projects connected to established creator brands highlighted in the interview coverage, Paramount+ appears to be indicating its priorities for both development pipelines and near-term production visibility. The next step for audiences is to watch for subsequent announcements and release timelines for Discretion and other projects discussed in the interview coverage, as the service translates its stated strategy into scheduled premieres.