PodcastOne claims No. 6 spot in Podtrac monthly rankings, edging past Disney in June audience measures

PodcastOne (Nasdaq: PODC) said it reached a record in Podtrac’s monthly rankings for podcast audience measurement, placing at No. 6 in June and surpassing The Walt Disney Company as well as other major audio and media brands. The company’s announcement, carried by Yahoo Finance, attributes the ranking jump to performance metrics it reported for June, including 18 million-plus downloads and streams and roughly 6 million unique listeners. PodcastOne framed the results as its best month to date for those Podtrac-tracked indicators, and said the outcome marked a high point in its Podtrac ranking history. In the same update, PodcastOne said it ranked ahead of Disney and several other recognizable broadcasters and podcast publishers. Those named included Barstool Sports, FOX, CNN, and Paramount Delivered, a reference point that positions the company’s June results against larger, more diversified media groups that also compete for digital attention. Podtrac is an industry measurement service used in the podcast market to quantify podcast audiences, and rankings are typically based on the service’s reported download and listener activity. For podcast publishers, such figures can influence ad pricing and brand confidence because advertisers often want standardized measurement rather than bespoke estimates. PodcastOne’s message therefore focuses less on subscription or revenue details and more on audience validation through Podtrac’s system. While the announcement highlights June’s performance, it does not provide additional detail in the published excerpt about how Podtrac calculates rankings for networks, the specific definition of “unique listeners” being used, or whether the company’s comparison to Disney reflects the same network scope or time period across publishers. The post also does not disclose the direction or magnitude of change from prior months beyond describing the ranking as record-setting for PodcastOne. Disney and its brands are not described in the update with any matching audience figures, so readers cannot independently verify how far PodcastOne was ahead on the Podtrac scale. The company also does not clarify whether the ranking refers to a single brand, a consolidated network, or a category used by Podtrac for monthly standings. For the broader media sector, the claim underscores how measurement-driven podcast competition can become a battleground for ad dollars even among companies with larger content libraries. If Podtrac rankings translate into higher advertiser demand, smaller or more specialized podcast operators could gain relative leverage during periods when measurement results trend upward. Next, investors and advertisers will likely focus on whether PodcastOne can sustain the reported June momentum and whether future Podtrac monthly reports show continued top-tier placement. Companies will also be watching for any clarification from PodcastOne or Podtrac regarding comparability across publishers when networks with very different catalogs are measured side by side.