Verizon urges families to set boundaries around location sharing as college life goes digital

Location sharing has moved from a niche safety feature to an everyday expectation for many college students, and Verizon is using that reality to press families to set clear rules before problems arise, according to a new parenting guide published by the company’s newsroom.

Verizon’s guidance highlights how students use location-sharing tools through popular apps to coordinate plans, show closeness, check on friends, and stay connected. The company points to apps such as Snap Maps and Apple’s Find My as examples of how location information has become embedded in routine social and logistics behavior, not just emergency response.

A central theme of the guide is communication. Verizon advises parents to reach out directly first, using location-sharing as a backup for defined moments like specific safety or travel check-ins, rather than as a substitute for regular conversation.

The company also recommends families talk through boundaries before a move-in day or early college transition. Verizon suggests parents and students agree on when location sharing should apply, what privacy expectations look like, and how to handle situations such as when a student uses “Ghost Mode,” a setting that hides a device’s location from others in certain location-sharing services.

Verizon further argues that location-sharing norms are shaped by how Gen Z uses digital tools to define friendships and keep each other safe, including among roommates, close friends, and students who are dating. In that view, the guide frames location-sharing rules as something families should negotiate and revisit as relationships and routines change.

To illustrate how these expectations are evolving, Verizon says it spoke with a college student, a professor who studies technology and learning, and a parent preparing to use location sharing with her kids for the first time. Verizon also includes a direct message that “checking someone’s location” should not replace reaching out to communicate.

The business angle for Verizon is indirect but real. As a wireless and broadband provider, the company sits behind the connectivity that enables location-sharing and the app ecosystem where such features are used. Verizon’s approach suggests the company sees family digital-safety education as part of its broader public-facing role, not just network performance.

Verizon’s post does not disclose any details about internal data, user adoption rates, or whether it has company-specific product policies tied to location-sharing. It also does not offer a standardized framework for all location-sharing apps, instead focusing on general family practices and the conversational boundaries it says families can control.