World Series star William Contreras named the first MLB Flow Mayor

William Contreras is the first recipient of MLB’s Flow Mayor Award, an honor tied to the league’s “El Béisbol Es Otra Cosa” (Baseball Is Something Else) branding. The award was unveiled Wednesday during the MLB Awards Show presented by MGM Rewards at the Chelsea at the Cosmopolitan of Las Vegas.

The centerpiece of Contreras’ case was the blend MLB highlighted as “Flow,” meaning swagger and style on and off the field. MLB credited him for standout moments ranging from his game celebrations to his public persona, and it framed his selection as recognition for both the showmanship and the results that shaped 2026.

MLB also tied the award directly to Contreras’ season narrative. He was described as the 2026 World Series Most Valuable Player, and the league said he helped Team Venezuela win the World Baseball Classic in March before raising the World Series trophy with Milwaukee later in the year.

On the field, MLB’s recap of his production included his World Baseball Classic run for Venezuela, where Contreras drove in three runs in four games. In the 2026 regular season, MLB said he posted a personal-high 94 runs batted in and helped the Brewers win their fourth straight AL Central title.

In the postseason, MLB said Contreras led the majors with 19 hits while batting.373/.448/.588. In the World Series specifically, MLB reported that he hit.381/.435/.429 in the Brewers’ five-game win over the Rays and added that he threw out four would-be basestealers and had 10 of 13 ABS challenges overturned (77%).

The award presentation featured Contreras’ older brother, Red Sox first baseman Willson Contreras, who called out his sibling’s “home run trot” in a light moment before handing him the first Flow Mayor distinction. MLB also noted that the brothers are one of 10 World Series champion pairs, with Willson earning a ring as a rookie with the Cubs in 2016 and William winning in 2021 and 2026.