THE APEX TIMES
The Killers, Olivia Dean and Jack White to Headline Inaugural Ocean Way Festival in Santa Monica
Santa Monica’s first major beach music festival is scheduled for Sept. 26-27, with The Killers, Jack White and Olivia Dean set to perform at the inaugural Ocean Way Festival.
Santa Monica’s Ocean Way Festival will debut this fall on the city’s beach, with The Killers, Jack White and Olivia Dean announced as headline acts for the Sept. 26-27 event, Billboard reported. The festival is billed as the first major music festival on Santa Monica’s iconic beachfront, marking a new high-profile summer-to-early-fall destination for live music in a densely visited seaside area.
According to Billboard, the lineup is anchored by The Killers, a band that has released multiple chart-topping albums and has continued to headline major outdoor venues. The festival’s second headline slot is assigned to Jack White, whose touring and recording career has spanned multiple decades and projects. Olivia Dean, named among the featured headliners, is listed as part of the festival’s core lineup for the inaugural weekend.
Billboard also characterized the event as the city’s first major music festival on the beach, positioning Ocean Way as a new format for large-scale programming in Santa Monica’s coastal entertainment district. The announcement sets the event apart from smaller seasonal gatherings by focusing attention on two full days of headliner-level performances, rather than a single-headline concert series.
The inaugural nature of Ocean Way matters for local planning and public operations because major beach events generally require coordinated logistics, including crowd management, permitting, and street and shoreline management. For residents and visitors, the weekend timing also falls during a period when the beach typically sees heavy foot traffic, making event scheduling and safety operations a central part of the festival’s execution.
The announcement comes as entertainment promoters continue to compete for dates that can draw broad audiences while balancing neighborhood impacts in coastal cities. Billboard’s report places Ocean Way within that competitive landscape, highlighting that Santa Monica is taking steps to establish a recurring, flagship music festival tied to its beachfront identity.
Details on additional performers beyond the named headliners, venue layout, ticketing tiers, and day-by-day scheduling were not included in the published summary, according to the information provided with the discovery item. Billboard’s coverage identifies the headliners and the event dates, while leaving other operational specifics for later announcements.
For attendees, the Sept. 26-27 window now provides a baseline for planning, but the inaugural status means local policies and festival requirements may still be finalized. As the event approaches, organizers are expected to release further information that typically includes stage locations, entry rules, and any day-of procedures that affect public access to the shoreline.
Why It Matters
- A new major beach festival can change summer and early-fall entertainment patterns in Santa Monica by concentrating demand around a two-day event.
- Inaugural events typically require intensive permitting and crowd-management planning, which can affect residents and visitors through operational changes in a high-traffic area.
- Headliner bookings such as The Killers and Jack White indicate the festival is being marketed for broad audience draw beyond a niche audience.
- The Sept. 26-27 dates set a near-term planning deadline for ticket buyers and for local coordination, including public access and public safety preparations.
- As a first-of-its-kind beach festival for Santa Monica, Ocean Way may influence how future city-led or city-permitted large events are structured.
Sources
Key Facts
- The inaugural Ocean Way Festival is scheduled for Sept. 26-27 in Santa Monica.
- Billboard reported that The Killers, Jack White and Olivia Dean are set to headline the festival.
- Billboard described the event as the first major music festival on Santa Monica’s beach.
- The announcement places Ocean Way as a new, high-profile live-music weekend in a major coastal destination.
- Billboard’s report focused on the headliners and event dates, with additional lineup and operational details not included in the discovery item.