Starbucks company headlines, earnings, strategy, leadership, and market-moving business updates.
Market data may be delayed. For informational purposes only. Not investment advice.
A fresh stock-market comparison highlights Starbucks’ relative strength in customer traffic trends and margin recovery, alongside a more favorable direction of earnings expectations. Dutch Bros, by contrast, is described as dealing with cost pressures and valuation concerns.
THE APEX TIMES
THE APEX TIMES
The coffee chain is rolling out tongue-in-cheek marketing around the return of its Pumpkin Spice Latte, featuring Martha Stewart and a “Off Campus” actor in new social content.
THE APEX TIMES
The coffee retailer said it is continuing an overhaul aimed at improving performance, even as it reduces headcount and ramps up operations in Nashville, according to a report carried by Yahoo Finance.
THE APEX TIMES
Starbucks said it is eliminating more than 200 corporate positions as it continues its turnaround plan, even as the company reports improving comparable-store performance.
THE APEX TIMES
A new national retail rollout for Floura Fiber’s product line coincides with Starbucks introducing a Blueberry Matcha Daily Fiber Bar at company-operated stores in the US, spotlighting whether menu experimentation is becoming a durable turnaround lever.
THE APEX TIMES
A market note tied the company’s seasonal announcement with trading enthusiasm around Starbucks shares, pointing to Aug. 25 as a key moment for customers and investors watching the brand’s fall rollout.
THE APEX TIMES
A union representing more than 12,000 Starbucks baristas called for customers to stop buying from the company until a contract deal is reached, framing the campaign as the only option left in negotiations.
THE APEX TIMES
Starbucks Workers United is calling for a boycott as it seeks a contract agreement, a move investors will watch for potential spillover into traffic and sales.
THE APEX TIMES
The Wall Street firm initiated coverage on Starbucks with an Outperform rating and a $124 price target, arguing the shares still have gains available after a strong 2026 run.
